Marketing for Mother & Baby during the pandemic: everything moves toward the home
Marketing for Mother & Baby during the pandemic: everything moves toward the home. A period-specific Mother & Baby market perspective with practical implications for…
SKYPERRY · Vietnam at the core
Insights
Practical analysis of Vietnam buyers, sales channels and market shifts for teams planning market entry and growth.
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What social media giants did during the pandemic
What social media giants did during the pandemic. A historical article preserved in its original period while improving structure, metadata and current-company boilerplate.
2020 Influencer Marketing Trends
Six influencer marketing trends highlighted for 2020, including creator-brand fit, long-term relationships and more audio/video content.
7 Tips to help businesses stand firm and rise after the pandemic crisis
Seven period-specific tips for businesses adapting marketing, operations, content and customer communication during and after the pandemic crisis.
2018 influencer marketing trends: The rise of social influencers
A 2018 snapshot of influencer marketing trends, from social selling and personal experience to affiliate integration and influencer networks.
Beauty bloggers in Vietnam: The top 6
A historical list of six beauty bloggers in Vietnam and the creator landscape brands were watching at the time.
Micro-influencer – Solution for budget campaigns
A historical look at micro-influencers in Vietnam, their advantages and examples of budget-conscious influencer campaigns.
2017 influencer marketing trends in Vietnam
A 2017 interview-style snapshot of influencer marketing in Vietnam, covering creator roles, categories, commerce, risks and future direction.
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