2023 Trend Forecast for Asian Gen Z Parents To Buy Their Children’s Care – How to Optimize Your Strategy Using SKYPERRY’s Expertise and Data 

As the new year approaches, it is quite crucial to stay ahead of the curve relating to child-care products that parents are looking for.  Asian Gen Z parents are expected to have high values on elements that affect their purchasing decisions. Those elements are quality, safety, and affordability. Hence, it is important to catch up […]
Jan 24 2023

How to make customers review your products

Now every consumer owns a phone with a quality camera and a wide range of apps to create images. It’s just a matter of whether they will review your product on one of their social media channels. Brands should not simply call, reward and wait for a review, but they must also create and transform […]
Jun 16 2022
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    5 marketing trends at the end of 2021

    Marketing cuối năm là giải pháp tối ưu nâng cao doanh thu cho doanh nghiệp. Xu hướng marketing nào doanh nghiệp cần nắm bắt nhân dịp cuối năm? Hãy tham khảo 5 xu hướng sau đây để có một chiến dịch marketing đột phá. 1. TikTok marketing trends increase reachability Currently, TikTok is a very […]
    May 17 2022

    Vietnamese fashion brands reel in the E-commerce wave (Part 1)

    The quality is good, but the brand is not very good, so Vietnamese fashion products are still struggling to convince consumers about the price. Under the influence of the epidemic, if they continue to promote and reduce prices, Vietnamese brands will enter the fiercely competitive segment with Chinese products flooding the market. Even without waiting […]
    May 01 2022

    TikTok advertising - How to effectively execute?

    According to Kanter, the creative potential coming from a wide variety of users makes it easier for videos on TikTok to be received even if it contains promotional messages. So while only 14% of TikTok users click on a link after seeing an ad, the number of people buying an item after seeing an ad […]
    Apr 06 2022

    TikTok's marketing partner collaboration: The benefits

    TikTok’s marketing partner collaboration might need to be taken into consideration when brand wants to start a TikTok campaign. The program was launched in 2020 on the momentum of development. The program aims to find specialized agencies in the following areas: Strategic management, creative development, brand development, and performance measurement. Therefore, they could help businesses, […]
    Mar 10 2022

    TikTok advertising objectives and strategies

    TikTok advertising objectives and strategies, with proper utilization, could bring remarkable results. TikTok owns a large number of Gen Z and Millennials users. The Hootsuite Digital 2021 report collected from the iOS and Google Play stores also shows that TikTok is second only to Tinder when it comes to the amount of money spent by […]
    Mar 01 2022

    Premium brands' TikTok advertising: Recipes to success

    Premium brands’ TikTok advertising is no longer a myth. With the explosion in the number of users, brands from high-end to low-end can not stay out of the game. They keep on organizing campaigns on TikTok. In particular, the results are also amazing! Can premium brands use TikTok? In February of this year, high-end brands […]
    Mar 01 2022

    Marketing and Sales: Resolve the Endless Argument

    The sales and marketing departments are two extremely related departments and greatly influence each other at work. In theory, everyone knows that these two units need to sit down to openly discuss, cooperate and work together to be best for the company and customers. However, in reality, the working relationship between these two departments is […]
    Feb 18 2022

    How to attract viewers to your TikTok account

    TikTok is the 7th application in the world to reach more than 51 billion downloads and became a formidable competitor to other social media platforms such as Facebook, Youtube, and Instagram. With amazing growth and development speed, TikTok is gradually being chosen by big businesses/brands worldwide to promote their brands and products. Unlike other social […]
    Jun 11 2021

    Why Korean-beauty product is favored in Vietnam?

    Korean-beauty product is long known for taking over the Vietnamese beauty market. With more than 97 million people, half of it is from 15 – 50 years old and the average income per person is increasing day by day, it’s easy to understand that Vietnamese’s necessity to “look great” is expanding. Keeping warm and well-fed […]
    Dec 15 2020

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