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E-commerce platforms such as Lazada, Shopee, Tiki… have launched global sales programs to help expand international markets for Vietnamese manufacturers for a while. These programs have opened up opportunities to reach customers in Southeast Asia and internationally for businesses of all sizes. Although the programs are designed differently for each platform, in general, the programs […]

Table Of Contents Products with certifications from the US market, such as FDA, HACCP, USDA, etc. Processed agricultural products Healthcare products, personal hygiene products, or products that help boost the immune system SKYPERRY launches SEAcommerce program to help Vietnamese brands penetrate the Philippine market. The Philippines is currently the number one importer of Vietnamese rice. […]

Ecommerce in the Philippines is experiencing explosive growth, with infrastructure and a strong KOL network driving social commerce. Table of Contents Key factors contributing to this remarkable growth include: This presents a golden opportunity for Vietnamese businesses to tap into the burgeoning Philippine market. SKYPERRY’s SEA-commerce Program: Connecting Vietnamese Businesses to 113 Million Consumers Few […]

Table Of Content Coffee Tea and Chocolate Instant Noodles and Pho Nuts, Granola, and Dried Fruits SKYPERY’s SEAcommerce Program The burgeoning e-commerce landscape in the Philippines, with its 113 million consumers, is becoming increasingly accessible to Vietnamese brands. However, success in this market requires a nuanced understanding of consumer trends, lifestyles, and purchasing habits. The […]

With a clever marketing approach, NUK has consistently prospered in the varied and alluring world of kid-friendly items. NUK has proven to be a dependable source of high-quality, clever products for young children, from ground-breaking inventions to the process of building a brand that honors children’s natural development. In addition to producing goods for moms […]

Using a successful B2B S.E.O. strategy is essential for companies in the mother and baby sector to succeed in a world of unrelenting competition and ever-changing business conditions. The crucial elements listed below are what marketers in this field must ignore when developing an SEO strategy for the mother and infant market in 2024. Contents […]

Social commerce – a new trend that is expected to greatly improve a company’s competitive advantage in the mother and baby market by 2024 – was born out of the integration of commerce and social interaction in the context of social media, which has become an essential part of daily life, particularly for Gen Z. […]

Market analysis for mother and baby in 2023 2024 forecast for the mother-and-baby market 1. Prioritize the customer experience foremost 2. The rise of Virtual Reality 3. Adding New Healthcare Services 4. Social Influencer and Interaction The mother and baby industry in Vietnam has seen significant volatility in 2023 and will likely continue to offer […]

Fisher-Price has always been a leader in the vibrant and alluring world of children’s toys, known for their dedication to quality and capacity to foster young children’s development through creative learning opportunities. This essay will examine the marketing strategy used by Fisher-Price, a “giant” in the entertainment and toy industries, to succeed in the modern […]

The emergence of Apple Vision Pro has transformed science fiction into reality in the human world. Simultaneously, Apple Vision Pro is set to redefine content creation on digital platforms in just five years.  1. A New Era of Digital Marketing: Immersive Experiences that seamlessly integrate sight, touch, and voice.  Imagine not just viewing digital content […]

Contents Prioritize products with ingredients that support brain and digestive health  Organic, natural origin is a top priority  Plant-based milk and nut milk are also gaining attention  Emphasis on packaging and flavor design  Online shopping has the advantage  Let’s quickly explore these 5 insights and prominent trends that are shaping the choices of Vietnamese parents […]

1. The industry prioritizes products that have natural and organic origins  2. The trend of using supplements  3. The popularity of health apps and home care devices  4. Mental health is highly valued  5. Personalized nutrition needs  6. Strengthening support services for the elderly  Despite the COVID pandemic, the nutrition and healthcare industry is one […]