The advantages of brands when collaborating with TikTok's Marketing Partner

In 2020, on the momentum of development, TikTok launches the TikTok Marketing Partner program – finding specialized agencies in the following areas: Strategic management, creative development, brand development, performance measurement to help businesses, commercial partners, brands get closer to the values that this platform is building and providing. Undeniably, the Marketing Partner plan not only […]
Mar 10 2022

TikTok advertising solutions for different goals

Not only owning a large number of Gen Z and Millennials users, the Hootsuite Digital 2021 report collected from the iOS and Google Play stores also shows that TikTok is second only to Tinder when it comes to the amount of money spent by consumers on the platform. foundation. All of them prove that TikTok […]
Mar 01 2022
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    Recipes for success from premium brands on TikTok

    With the explosion in the number of users, brands from high-end to low-end can not stay out of the game when they continuously organize campaigns on TikTok. In particular, the results these brands have achieved are also amazing! In February of this year, high-end brands Louis Vuitton and Saint Laurent were surprised when participating in […]
    Mar 01 2022

    Working With Vietnamese Beauty Bloggers: Dos And Don’ts

    Almost a decade ago, only Celebrities were Influencers and the most popular collaboration is TV advertisement. In the blink of an eye, with the boom of social media, many types of Influencers were born and one of the most noticable is Beauty Bloggers.  With the ability to attract tons of views for their opinions of […]
    Mar 12 2021

    Top 4 Business Trends Of 2021 For Fashion Brands In Vietnam

    2020 has been a year with profound impacts on the world economy being due to COVID – 19. The incident has altered the ways consumers make purchase decisions and their shopping habits. They became more aware and careful when it comes to consuming any given product, which pushes brands into changing and adapting for a […]
    Mar 02 2021

    Influencer Marketing Trends That Beauty Brands Can’t Ignore In 2021

    The influencer market has been growing rapidly since 2015, as the total size of the market is projected at 15 billion dollars in 2022 (Techjury). According to GlobalWebIndex, 54% of social media users use social media to research products and 71% are more likely to purchase products and services based on social media referrals.  More […]
    Feb 02 2021

    Maybe You’ve Missed These Vietnamese Influencers For Korean Cosmetics

    When it comes to marketing for beauty brands, no other ways can beat Influencer marketing at its best. Influencer marketing is not just an emerging trend, for the beauty industry, it’s a fundamental part. Beauty brands were among the first to realize and take advantage of the capability of online influencers. Businesses in this area, […]
    Jan 25 2021


    With more than 97 million people, half of it is from 15 – 50 years old and average income per person is increasing day by day, it’s easy to understand that Vietnamese’s necessity for “look great” is expanding. Keeping warm and well fed is no longer sufficient, nowadays, Vietnamese go for nice clothes and tasty […]
    Dec 15 2020


    Influencer marketing has grown from strength to strength over the last few years. Sure it has suffered a few hiccups, thanks to fake followers, a lack of transparency in some influencer posts, and a few clueless “influencers” without influence, but its effectiveness must surely now be beyond dispute. However, any marketplace changes over time, and […]
    Dec 05 2019

    Top 6 successful beauty bloggers in Vietnam

    Starting their beauty blogging work from the very begining of social content trend, until now these beauty bloggers have become top influencers in beauty in Vietnam. Changmakeup As the most popular beauty blogger, Trang Ngo of Changmakeup channel is being named as Michelle Phan of Vietnam. Her name has been regularly mentioned in every beauty […]
    Dec 01 2017

    Micro Influencer – The best solution for low budget marketing campaigns in Vietnam

    Who is a micro-influencer? Micro-influencers are individuals who work or specialize in a particular field and usually share impressive social media content about their major interest. Micro-influencers have less number of followers than celebrities. However, their content seems to be more reliable because of their experience. For example, micro-influencers could be experienced housewives, programmers and […]
    Oct 17 2017

    Influencer Marketing Trends in Vietnam

    In the wave of investment in Vietnam, numerous brands, especially entire new brands, are interested in doing influencer marketing campaign in Vietnam. Recently, Beauty Hanbook of Korea has had an interview with Skyperry about Influencer Marketing Trends in Vietnam which will help brands to have clearer understanding before starting an influencer marketing campaign in this […]
    Aug 01 2017
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