Obstacles for Vietnamese Brands Participating in Global Sales Programs on E-commerce Platforms

E-commerce platforms such as Lazada, Shopee, Tiki… have launched global sales programs to help expand international markets for Vietnamese manufacturers for a while. These programs have opened up opportunities to reach customers in Southeast Asia and internationally for businesses of all sizes. Although the programs are designed differently for each platform, in general, the programs […]
Jan 20 2025

Which Vietnamese products have potential in the Philippine market?

Table Of Contents Products with certifications from the US market, such as FDA, HACCP, USDA, etc. Processed agricultural products Healthcare products, personal hygiene products, or products that help boost the immune system SKYPERRY launches SEAcommerce program to help Vietnamese brands penetrate the Philippine market. The Philippines is currently the number one importer of Vietnamese rice. […]
Jan 20 2025
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    The Rise of Ecommerce in the Philippines: A Golden Opportunity for Vietnamese SMEs

    Ecommerce in the Philippines is experiencing explosive growth, with infrastructure and a strong KOL network driving social commerce. Table of Contents Key factors contributing to this remarkable growth include: This presents a golden opportunity for Vietnamese businesses to tap into the burgeoning Philippine market. SKYPERRY’s SEA-commerce Program: Connecting Vietnamese Businesses to 113 Million Consumers Few […]
    Jan 12 2025

    Potential Vietnamese food groups for the Philippine market in 2025

    Table Of Content Coffee Tea and Chocolate Instant Noodles and Pho Nuts, Granola, and Dried Fruits SKYPERY’s SEAcommerce Program The burgeoning e-commerce landscape in the Philippines, with its 113 million consumers, is becoming increasingly accessible to Vietnamese brands. However, success in this market requires a nuanced understanding of consumer trends, lifestyles, and purchasing habits. The […]
    Jan 07 2025

    Evaluating NUK's Marketing Strategy for Success: The Natural Development Platform for Kids

    With a clever marketing approach, NUK has consistently prospered in the varied and alluring world of kid-friendly items. NUK has proven to be a dependable source of high-quality, clever products for young children, from ground-breaking inventions to the process of building a brand that honors children’s natural development. In addition to producing goods for moms […]
    Nov 20 2023

    Leading the Trends for Success in 2024: B2B S.E.O. Strategy Mother and Baby

    Using a successful B2B S.E.O. strategy is essential for companies in the mother and baby sector to succeed in a world of unrelenting competition and ever-changing business conditions. The crucial elements listed below are what marketers in this field must ignore when developing an SEO strategy for the mother and infant market in 2024. Contents […]
    Nov 16 2023

    Unlocking Social Commerce Trends 2024 in the Mother and Baby Market

    Social commerce – a new trend that is expected to greatly improve a company’s competitive advantage in the mother and baby market by 2024 – was born out of the integration of commerce and social interaction in the context of social media, which has become an essential part of daily life, particularly for Gen Z. […]
    Nov 01 2023

    Mother and Baby Market in 2023 and Forecast to 2024

    Market analysis for mother and baby in 2023 2024 forecast for the mother-and-baby market 1. Prioritize the customer experience foremost 2. The rise of Virtual Reality 3. Adding New Healthcare Services 4. Social Influencer and Interaction The mother and baby industry in Vietnam has seen significant volatility in 2023 and will likely continue to offer […]
    Aug 17 2023

    Marketing Strategy Which Has Helped Fisher-Price Succeed in the Toy World

    Fisher-Price has always been a leader in the vibrant and alluring world of children’s toys, known for their dedication to quality and capacity to foster young children’s development through creative learning opportunities. This essay will examine the marketing strategy used by Fisher-Price, a “giant” in the entertainment and toy industries, to succeed in the modern […]
    Jul 21 2023

    Apple Vision Pro - Digital Marketing "twist" in the next 5 years

    The emergence of Apple Vision Pro has transformed science fiction into reality in the human world. Simultaneously, Apple Vision Pro is set to redefine content creation on digital platforms in just five years.  1. A New Era of Digital Marketing: Immersive Experiences that seamlessly integrate sight, touch, and voice.  Imagine not just viewing digital content […]
    Jun 14 2023

    5 Insights in the Vietnamese children's milk industry in the first half of 2023 

    Contents Prioritize products with ingredients that support brain and digestive health  Organic, natural origin is a top priority  Plant-based milk and nut milk are also gaining attention  Emphasis on packaging and flavor design  Online shopping has the advantage  Let’s quickly explore these 5 insights and prominent trends that are shaping the choices of Vietnamese parents […]
    Apr 28 2023

    6 Trends dominating the healthcare industry in Vietnam

    1. The industry prioritizes products that have natural and organic origins  2. The trend of using supplements  3. The popularity of health apps and home care devices  4. Mental health is highly valued  5. Personalized nutrition needs  6. Strengthening support services for the elderly  Despite the COVID pandemic, the nutrition and healthcare industry is one […]
    Apr 28 2023

    3 types of content that are ineffective on TikTok 

    As TikTok is gradually tightening its regulations and implementing new laws, how can your TikTok channel still ensure effectiveness? SKYPERRY has three tips for you! 1. Limit promotional content with product links  When TikTok Shop appeared, content creators or sellers, including KOCs, were given the opportunity to earn money from their content. Entertainment content gradually […]
    Apr 28 2023

    New TikTok regulations: Will Sellers and KOCs be more strictly regulated? 

    Faced with emerging issues and negative feedback, TikTok is taking a series of actions, including adding new requirements to this playground. Let’s stay updated with SKYPERRY on these changes! TikTok has tightened control over health-related products  TikTok plans to further tighten control over individuals and businesses that promote health care products. In addition to information […]
    Apr 28 2023

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