Basic

• Plan for testing & product promotion on social media channels (Facebook, TikTok, Youtube, Instagram)
• Plan for collecting feedback, review of customers on the product during the time of testing.

Advanced

• Plan for testing & product promotion on social media channels (Facebook, TikTok, Youtube, Instagram)
• Plan for collecting feedback, review of customers on the product during the time of testing
• Plan for risk and crisis management (if any)

Advanced

• Make a detailed plan and navigate activities for testing product integrated on both Online & Offline platforms

Basic

• 5 static social posts (2D Image + Caption + 30 Comment seeding
• 5-7 KOL posts ((2D Image/Video/Story + Caption)
• 5 Group/Community posts + 30 Comment seeding

Advanced

• 10 static social posts (2D Image + Caption) + 50 Comment seeding
• 7-10 KOL posts ((2D Image/Video/Story + Caption) + 50 Comment seeding
• 7 Group/Community posts + 50 Comment seeding
• 1 AR Game

Basic

• Build a landing page that provides information about the testing product and do a survey on customers’ feedback on the product.
• Summarize the report of feedback.

Advanced

• Build a landing page that provides information about the testing product + do a survey on customers’ feedback on the product.
• Drive traffic + user engagement to the landing page
• Summarize the report of feedback + collect data

Advanced

• Organize Livestream/Minigame event on Shopee Live or TikTok Shop

• Post including content and appropriate image (if required)
• Real profile, depending on content and target group

Basic

• Plan to PR and introduce the product with special promotion/free gifts on E-commerce platforms (Shopee, Lazada, Tiki, TikTok Shop)

Advanced

• Plan to PR and introduce the product with minigame/ special promotion/free gifts/trial use…on E-commerce platforms (Shopee, Lazada, Tiki, TikTok Shop)
• Drive traffic & engagement in a specific time

Basic

• Nano: <=100k follow

Advanced

• Nano: <=100k follow

Basic

• Survey: 50 data
• Size of survey: 50 participants
• Summary, feedback evaluation and product rating

Advanced

• Survey: 100 data
• Size of survey: 100 participants
• Summary, feedback evaluation and product rating

Advanced

• Micro: 100k<A<=400k follow
• Macro: 400k<A<1M follow

Basic

• Increase follow/Increase like
• Increase click /CPC
• Increase ThruPlay
• Increase engagement
• Increase reach
• Seeding comments on livestream
• Increase view on livestream
• Increase traffic on E-commerce platforms

• Reach: 1,000,000
• Link click: 1,000
• ThruPlay: 100,000
• Seeding comment on livestream: 500
• Increase view on livestream: 10000 (views in total)
• Comment: 200 (FOC)
• Like: 3000 (FOC)

Advanced

• Increase follow/Increase like
• Increase click/CPC
• Increase ThruPlay
• Increase engagement
• Increase reach
• Seeding comments on livestream
• Increase view on livestream
• Increase traffic on E-commerce platforms

• Reach: 1,200,000
• Link Click: 2,500
• Engagement: 25,000
• ThruPlay: 200,000
• Seeding comment trên livestream: 500
• Increase view trên livestream: 10,000 (views in total)
• Comment: 200 (FOC)
• Like: 3000 (FOC)